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Plastic pollution is one of the great environmental challenges of our era, since plastic has an extremely long lifespan in the natural environment and thus accumulates year after year in our lands, waterways and oceans. It has an adverse effect on wildlife, from obstruction and degradation of their habitat, to presenting hazards of entanglement and […]
Babul (Acacia arabica aka Vachellia nilotica) is a small thorny tree with yellow flowers, native to Africa, the Middle East and India and having a wide variety of medicinal uses from almost all parts of the tree (including its leaves, bark, twigs and seed-pods). It is also an important source of gum arabic, harvested from […]
The pursuit of a genuinely spiritual life is often fraught with difficulty, obstacles and periods of doubt and darkness. Thankfully, there exists the possibility of a “Sunlit Path”, whereon the spiritual seeker can make swift strides to the goal and keep his faith and serenity intact through the inevitable challenges and delays that life confronts […]
Shikakai (Acacia concinna) is a climbing shrub or small tree native to central and southern India. It is sometimes called the “soap-pod tree”, as the seed pods, leaves and bark of the tree contain high levels of saponins which are completely natural cleansers that can produce an effective lather for cleaning the skin and hair […]
What is Hatha Yoga? Hatha Yoga is a traditional Indian system of self-development and self-perfection which includes regular practice of physical postures, called āsana, as well as techniques of breath control (prāṇāyāma) and meditation (dhyāna). Hatha Yoga is commonly just referred to as “yoga”, though properly speaking it is only one of many yogic systems […]
What is Fuller’s Earth? Fuller’s Earth (also known as multani mitti, or mud of Multan, in India), are clay minerals with amazing physical properties which allow them to completely absorb oil, grease and other wastes and impurities from whatever it comes in contact with. While named in India after the city of Multan (now part […]
Living a vegan lifestyle can be challenging, yet it’s also extremely rewarding. When you think of being vegan, your mind likely goes immediately to your diet and the things your body consumes. However, in order to be truly vegan, the same principles should be put into practice at home, too. Whether you’re looking for new […]
What is Integral Yoga? What makes it different from other schools and systems of yoga and philosophy? How does one practice it and integrate it into one’s daily life? This book, containing a selection of letters written by Sri Aurobindo to his students, sets out to answer these questions in Sri Aurobindo’s own words. As […]
As conscientiousness and care for the Earth and the natural environment grows in the face of the many environmental challenges and dangers which confront our planet today (including global climate change and environmental pollution), there is likewise a growing global movement towards sustainable living and the reduction of human waste. The modern lifestyle of developed […]
Cloves, a popular cooking spice and important Ayurvedic herb, are the dried flower buds of the Syzygium aromaticum tree, originally native to Indonesia. It is called lavaṃga in Sanskrit. The very distinctive flavor and aroma of clove buds comes mainly from the compound eugenol, which constitutes up to 90% of the essential oil of clove. […]
According to Ayurvedic wisdom, health is a result of a harmonious balance of energies within the body and mind, as well as with the external energies of the environment and its natural cycles, both diurnal (day/night) and annual (seasonal). Just as important as having a daily health and hygiene practice, or dinacaryā, in tune with […]
Barleria prionitis, also known as “Porcupine Flower”, is an important Ayurvedic herb for dental care, while also having other medicinal properties as well. Its name in Sanskrit is vajradanti or वज्रदन्ती (vajra meaning “diamond” and danti meaning “toothed” or “tusked”), which points both to its herbal use in Ayurvedic dental care as well its very […]
Auromère’s award-winning Ayurvedic herbal toothpaste in its most popular flavor, Fresh Mint, is now available in eco-friendly, zero-waste glass jars, with metal cap and wooden serving spoon for environmentally-conscious consumers looking for an eco-friendly alternative to traditional toothpaste tubes. This packaging contains no plastic and is 100% recyclable! Containing the same concentrated formula which lasts […]
The Three Doshas According to Ayurvedic wisdom, the body is composed of three constitutional humors or energetic qualities, called in Sanskrit doshas (tridoṣa), and these three doshas are known as Vata, Pitta and Kapha (vāta, pitta, kapha). Vata: The Vata dosha is generally characterized as light, thin, dry, quick, high-strung, fragile, wiry, flighty, brittle, and […]
In Ayurveda, one’s daily health and hygiene regimen is referred to as dinacaryā (दिनचर्या), or ‘daily practice’ in Sanskrit. This is a regular daily discipline to keep your mind and body in optimum health and wellness. Each one’s daily health and hygiene regimen will be different depending one one’s age, gender, state of health, body […]
All across India, Tulsi (Ocimum sanctum), also known as Holy Basil, is a ubiquitous aromatic herb, both growing abundantly outdoors and widely cultivated at home for herbal and devotional purposes. It is often found as a potted plant in the home courtyard or terrace and the leaves are used in herbal teas or are used […]
Auromere works closely with suppliers throughout India to provide authentic, natural Ayurvedic products of the highest quality, engaging local specialists, practitioners and cottage industries who provide employment in local village communities throughout the country. In this post we’ll be featuring KVM Research Laboratories, the manufacturer of Auromere’s Herbomineral Mud Bath, Neem Balm, Face Wash, & […]
Becoming One: The Psychology of Integral Yoga, compiled by Paulette Hadnagy, is a comprehensive compilation of the Mother’s conversations and writings on various psychological themes, which ultimately gives a broad view and introduction to what may be termed, the Psychology of Integral Yoga, the system of Yoga put forward by Sri Aurobindo and the Mother. […]
Medical experts say that one of the most effective deterrents to the spread of the coronavirus is frequent hand washing with soap and/or alcohol-based hand sanitizer. Although effective at preventing the spread of the coronavirus, frequent hand washing is not necessarily the best thing for your hands, which may become dry, sore, irritated, itchy or […]
A process for producing potent serums All the prominent Ayurvedic texts like Sushruta Samhita, Charaka Samhita and Sharngadhara Samhita written by the ancient sages speak about the technique of medicinal infusion of the rejuvenating properties of various herbs into liquid media to produce potent serums. This process of medicinal infusion the sages called ‘sneha kalpana’. […]
With a quarter of millennials identifying as either vegan or vegetarian, it’s no surprise that the beauty industry is having to change direction and ditch animal testing and animal ingredients. Switching to vegan beauty products is easier than ever with so many options available, but it can still feel overwhelming at first when terms like ‘vegan’ and […]
The Indian Sandalwood tree (Santalum album, aka candana in Sanskrit) is native to Southern India and prized the world over for the soothing and pleasant perfume of its heartwood. Due to the great demand for the oil of the Sandalwood tree, Sandalwood is the second most expensive wood in the world. Sandalwood is not only […]
Sesame oil has a very ancient history of use in India, going back at least 5000 years. Sesame (Sesamum indicum, also known as tila in Sanskrit) is considered to be humanity’s oldest oil-bearing crop, and it is believed to have been first domesticated and cultivated in the Indus Valley civilization in ancient India. Sesame was […]
According to Ayurveda, all things in the visible universe – including the human body – are made up of five elements (called the pañcabhūta). While there are many different types of therapy in Ayurveda, one class of therapy is naturopathic therapy involving the five elements. Mud therapy (mṛttikā cikitsā) is one of these five-element therapies […]
There are several excellent reasons for using a Shampoo Bar. This article lists some of the key benefits, as well as some drawbacks to keep in mind!
Getting into shape is a tough mountain to trek, but there are different paths you can take to get to your destination. Fitness, diets, and various types of workouts go hand in hand when it comes to becoming a healthier, more wholesome individual.
What is Shiroabhyanga? Shiroabhyanga is the Sanskrit word for Ayurvedic head massage, meaning literally the application of oil (abhyanga) to the head (shiras). As the head is the seat of many important marma points which control the flow of prana (vital energy) throughout the body, Ayurvedic head massage is a very effective therapeutic tool to […]
Did you know that periodontal (gum) disease is the most common clinical health condition in adult dogs, according to the AKC Canine Health Foundation? According to veterinarians, cleaning your dog’s teeth is just as important as cleaning your own, preventing the buildup of plaque and tartar and associated bacterias which ultimately lead to gingivitis and […]
The One Book is a profound collection of over 1,000 quotations, poems, and statements from 500 authors around the world and throughout recorded history, expressing all the many and diverse facets of Oneness.
Much like its famous sibling Neem, Peelu is a traditional Ayurvedic herb for oral care, commonly used in ancient times and still up to this day in the form of a chewing stick in place of a modern toothbrush.
Did you ever gaze at a flower and breathe its fragrance and feel your heart and soul touched in a unique way?
The incredible benefits of Neem have been known since ancient times in Ayurveda, where it is described as sarva roga nivarini (सर्वरोगनिवारिणी) –“The protector from all diseases.” Nature’s toothbrush Every morning, people all over rural India entrust their oral health to the humble Neem tree, taking young twigs from nearby trees to brush their teeth […]
Did you know that reference to tongue scraping is found in the ancient Ayurvedic text the Charaka Samhita, one of the foundational texts of Ayurveda written approximately 2000 years ago?
A collection of timely and very insightful wisdom on protecting one’s health against viruses and
epidemics.
